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PROBLEM

7oaks came to us with the massive challenge of branding a reputable and heritage filled childcare and studentcare facilities, across the island. They had strategic business reasons to craft a brand identity separate from the parent company, and it came on Neu Entity to deliver the rebranding work.

SOLUTION

The team in the agency came up with a brand strategy for 7oaks. For the entire year, we did up their brand identity; eg; Moodboard, Stylescape, Logo, Email Signature, Business Cards, Center Signage, Uniforms, Letterhead, Interior Wall Sticker, and E-book.

 

We also design and develop their website to create traffic, increase brand awareness and generate leads.

We planned and execute a brand activation campaign to encourage action and foster long-term consumer connections. We create buzz through their social media platform by doing a count down to their rebranding launch and also run ads via PPIS social media account and did a 1 full-color ad on Berita Harian.

MOODBOARD

Logo Process

BEFORE

7oakslogo-old.png

After

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RGB:254. 189. 49

CMYK:0. 28. 91. 0 %

HEX:#FEBD31

RGB:17. 101. 93

CMYK:88. 40. 62. 24 %

HEX:#11655D

RGB:97. 106. 82

CMYK:60. 44. 69. 24 %

HEX:#616A52

RGB:95. 145. 138

CMYK:66. 29. 46. 4 %

HEX:#5F918A

RGB:128. 142. 56

CMYK:53. 30. 100. 9 %

HEX:#808E38

RGB:141. 2. 31

CMYK:27. 100. 91. 30 %

HEX:#8D021F

Colors

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Poster_Close-up_1.png
Free_iPhone_12_Mockup_3.png
imac mockup.png
web 2-.png
Free_iPhone_12_Mockup_5.png
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